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Canada MedLaserCanada
Strengthening Franchise Visibility with SEO 

About Canada MedLaser Clinics

Canada MedLaser Clinics is a medical aesthetics clinic chain headquartered in Ontario, Canada. They offer a wide range of non-invasive treatments: skin rejuvenation, laser hair removal, body contouring, and cosmetic injectables. In recent years have expanded via franchising across multiple locations.

Challenge

The company wanted to improve their search engine results page (SERP) rankings for terms related to medical aesthetic clinic franchising. Their goal was to drive more organic traffic and generate interest from potential franchise applicants who are looking to own or invest in a medical aesthetic business.

Solution

An agency in Manila tapped me to help with their content strategy. I produced SEO-optimized blog posts for Canada MedLaser’s website that would rank for franchise-related keywords. My role included:

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  • Researching high-value keywords tied to medical aesthetic franchising.

  • Writing blog content that addressed potential franchisees’ concerns, benefits, and opportunity.

  • Selecting and integrating relevant images to support the content and enhance visual appeal.

  • Ensuring the content aligned with best practices for on-page SEO (proper headings, internal linking, meta descriptions, etc.).

Results

The SEO content strategy helped Canada MedLaser Clinics strengthen their online presence for franchise-related searches. As a result:

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  • Potential franchise leads began discovering their franchising offerings more easily via search engines.

  • The blog content added credibility to their franchise program, helping to build trust with prospective partners.

  • The improved visibility helped support ongoing growth and interest in their franchising opportunities.

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